Our Sales Management Training is based on the Trainers as Managers Program we run and yields very strong, rapid results. This Sales Management Case Study looks at an International Manufacturer & Distributor of Building Products company that had a “comfortable and underachieving” sales team, with a “set-in-their-ways” management team. The Sales Management Training involved a complete assessment of the reputable company, with the following profit yielding outcomes:
- Replaced 70% of the sales team
- Replaced 80% of the Sales Management team
- Grew market share by 5% in a declining market
- Measurement of sales force increased by 17% to ‘proactive & professional/consultative’