Sales Leaders globally are responding to the new reality of hybrid work by doubling down on a new thing called Employee Experience. Employee Experience means more than offering new perks or better benefits. It means wholesale changes to workplace culture. Businesses need to work harder for their employees. That is, not just their customers or shareholders. This includes building trust and focusing on workplace culture. Here are 6 Ways to Build Culture in a Hybrid Workplace.
1. RETRAIN SALES LEADERS
It takes a different set of skills to manage and lead in a hybrid environment. And given the uncertainty of the times, empathy towards your employees will be any leader’s strongest suit. You need to retrain your managers and leaders. That is, on how they can create structured ways to lead a team that is hybrid.
2. EMBED DIGITAL FLUENCY
Make sure your team is ready to work using the new systems and processes. Conduct frequent and detailed training about the new tools your organisation has introduced. Digital technology now impacts every functional area of most organisations. Leaders who understand and prepare for this earlier will see success sooner. Businesses are shifting to a cloud-based architecture at lightning speed. Noteably, technology will continue to play a critical role in transitioning to a hybrid work model. Making workforces digitally fluent and ready for this change is vital for success.
3. UPSKILL + EMPOWER YOUR SALESPEOPLE
Establish a clear and periodic upskilling and training program for your employees. The pandemic accelerated the speed of digital transformation by decades. This means the skills we needed to perform one job are evolving as well. Even in a hybrid work culture, you’ll have to upskill your employees. That is, to ensure they have the required skill set for the job they have. Additionally, a robust upskill program will ensure that your employees feel engaged. As well as a part of the company’s growth. This will consequently empower your employees.
To Book Your Sales Team’s Tailored Driving Sales in a Hybrid Workplace Workshop
4. ACCOUNTABILITY
The pandemic has exposed the need for understanding and empathy in hybrid workplaces. Especially as many people live, work and handle schooling and caregiving responsibilities from their homes. But it’s equally important for employers to continue encouraging a culture of accountability. Accountability reminds employees that their work matters. And individual work is crucial to team and overall company success.
5. TRANSPARENCY
Digital tools allow for leadership to be more visible than ever. And also to provide greater opportunities for employees to be involved. In a hybrid workplace, people who are physically present are more proximate to what’s happening in the office. That is why it’s important employees who aren’t physically there are kept informed. That is, so they don’t feel isolated. That said, the processes of how certain decisions are made should be clear to everyone. Also, remote workers should be treated fairly and equally to their in-person colleagues. Fundamentally, keeping everyone informed builds trust in the business. This in turn fosters a positive workplace culture.
6. SOCIAL CAPITAL
A major casualty of the pandemic has been social capital. Social capital helps your employees by fulfilling their relationships. As well as fostering new ideas. And by providing a platform for advice to be shared. That is, on how to get things done within the business. Social capital gives employees context and framework. Consequently, by enhancing social capital you are improving decision making. As well as efficiency and productivity. Managers and leaders need to be intentional about encouraging people to build their networks. That is, to maintain positive cultures in hybrid working situations. They can do this by connecting people across departments. Also, they can encourage this by providing cross-functional learning opportunities. Additionally, social capital can be achieved by creating time for your team to socialise with each other. Not just work. This can be done by making time for teams to have virtual coffee catch-ups and networking discussions with colleagues across the entire company.
To Book Your Sales Team’s Tailored Driving Sales in a Hybrid Workplace Workshop
Gather the team and we will take care of the rest – learning and laughs included.
Call us at KONA on 1300 611 288 for a conversation, or email info@kona.com.au anytime.
